events

Hawthorne & Heaney for Greggs x Primark Launch

February 18, 2022 by Intern

To kick off our 2022 live embroidery events calendar, Hawthorne & Heaney had the pleasure of Monogramming at the launch event for the hotly anticipated Greggs and Primark collaboration !

We were invited to the lovely Dean Street store in the heart of Soho, where the Greggs and Primark team had a wonderful setup for their press launch.

Customers who attended were treated to live DJ music, a photobooth, Greggs treats and sausage rolls, and of course the new clothing collaboration.

Some of our favourite pieces were the sausage roll socks, and the hoodies, jumpers and tracksuit bottoms. All of which sported the Greggs logo, fun slogans like ‘it’s a pastry thing’ and iconic sausage rolls.

The hoodies and jumpers proved especially popular at the Monogramming station we had set-up. Customers were invited to choose a Greggs yellow or blue Monogram for their garments. The event has been covered by several media outlets including the Mirror Online who shared a little video of us at work.

Some even got creative and coordinated their initials to match the logos on the sleeves.

It was a wonderful and fun event and some of our team even got interviewed whilst Monogramming by the Hufflington Post too!

Follow the link to see a clip of the action

If you would like to get us over to your store(s) for a special monogramming event, get in touch info@embroidery.london for prices and to see how we can customise the event to best suit your brand.

Words by Rosie Watkins

Images by Rosie Watkins and Tabitha Buckley

Hawthorne & Heaney Explores London Craft Week

October 13, 2021 by Intern

Last week was full of London Craft Week events, workshops and open houses. A few of which we had the delight to attend including an open house and embroidery demonstration at Erdem, an exhibition of embroidery artist Rosalind Wyatt’s work and a talk and demonstration by the Heritage Craft Association on the red list of endangered crafts.

We also have enjoyed participating ourselves with twice daily live stitching on display in The Service on Savile Row – thank you to everyone who came to see us!

TOAST & Rosalind Wyatt

We started the week with a trip to lifestyle brand TOAST’s London store where they were running a series of workshops and an exhibition of Textile Artist Rosalind Wyatt’s work titled ‘Stories through Stitches’

Rosalind Wyatt is a mixed-media and embroidery artist, most recognised for her embroidered letters and calligraphy. Some of these beautiful pieces were on show in store!

She considers handwriting a significant part of culture and people’s lives. Where calligraphy and cloth meet in her work signifies the emotion held in the textiles, emotions found in handwritten letters

She writes with her needle onto garments people have worn, encapsulating their emotions into their clothes.

TOAST was also running a live workshop where participants leant the art of mixed-media textiles. The workshop aimed to promote a more thoughtful way of life, sustaining traditional textiles techniques and craftsmanship.

Erdem Open House and Demonstration

We were then lucky enough to attend Erdem’s open house to see some of their embroidery in process.

The demonstration featured a neckline for one of their dresses, being embellished in large crystals and beads on a frame, the dress itself was also on display in store to allow viewers to see the final outcome.

Erdem is a womenswear brand, based out of central London. Their collections are often finished with hand and machine embroidery – it was wonderful to see some of these samples too which were on show alongside the demonstration.

Heritage Crafts Association Endangered Crafts

To end our London Craft Week adventures, we finally had the pleasure of attending the Heritage Crafts Association event held at Fortnum and Mason. Fortnum and Mason are known for their long-associated traditions with craft and quality – the perfect venue to hold this event!

Exhibiting their work was ‘Paula Carnell’ a Bee Skep Maker, ‘Coates English Willow’ who are a company of Basketwork Furniture Makers and ‘Ernest Wright’ who is a traditional Scissor Maker. These crafts are all at risk with Scissor Making and Basketwork Furniture Making being Critically Endangered.

Basketwork Furniture making is a recognisable craft, however is critically endangered as only one company which supports the craft is left. P.H Coate & Son was founded in 1819, and although the business has a new apprentice this wonderful craft is at risk!

The straw baskets used in Beekeeping, known as Bee Skeps are beautiful objects in and of themselves. The straw is twisted and bound in a continuous coil of lipwork with lapping (lapping can be made from bramble, willow and hazel). Whilst highly practical the craft started to wane after the First World War as Skep making is a highly time-consuming craft compared to its value.

The final endangered craft on display was scissor making. One of the last remaining companies to produce this craft is Ernest Wright. The scissors are very high quality and long lasting – a durable crafted item.

We hope you have enjoyed London Craft Week as much as we have, thank you to all of the wonderful events that we attended!

More information about endangered crafts can be found on Heritage Crafts Association’s website

https://heritagecrafts.org.uk/redlist/

Words by and Images: Rosie Watkins

Hawthorne & Heaney for London Craft Week 2021

October 5, 2021 by Natasha Searls-Punter

London Craft Week is alive and kicking this week in London after a skipped year becuase of Covid and delayed from it’s usualy May slot. However, if you are in London between now and the 10th October, there are lots of events, open doors and workshop on to get involved with. We are very excited to have our own little addition to the events, with live embroidery stitching taking place by a member of the Hawthorne & Heaney team each week day. They will be working on a range of hand embroidered pieces such as Broderie Anglaise, with one of our goldwork samples also on display.

We can be found upstairs from our home, at 32 Savile Row. Fast becoming the place to take a minute to yourself or grab a spot of lunch on Savile Row, The Service. The coffee is fantastic and the surroundings make you feel like you’re in your own movie when you are so surrounded by style. As they have ever changing tailoring and art inspired displays, it’s really fun to be working in amongst it all so we look forward to perhaps seeing a few of you over the next few days.

Follow the link for a look around on our Instagram https://www.instagram.com/p/CUmmBAyFA43/

Hawthorne & Heaney for The Deck

October 4, 2021 by Natasha Searls-Punter

Events are back!

We were delighted to be kicking off the Autumn season with an event for The Deck, who like us live on Savile Row. They were celebrating the launch of their new collection of 4 must have shirts, created with legendary shirt makers; Turnbull and Asser.

We were there on the night as a live activation where the customers could have their shirt monogrammed while they waited with their initials for that extra touch.

As you can see from our behind the threads position, it drew quite the crowd but that comes as no surprise when the shirts are so beautiful.

Follow the link to see a snip of the action: https://www.instagram.com/p/CUnC7hxAEk7

If you would like to get us over to your store(s) for a special monogramming event, get in touch info@embroidery.london for prices and to see how we can customise the event to best suit your brand.

Hawthorne & Heaney at the Savile Row: Theatre of Craft Marketplace

May 18, 2021 by Natasha Searls-Punter

To mark lockdown easing, last month saw a Marketplace pop up in the area usually used as a cafe in the Service, Savile Row. Reinventing the space whilst we still were not able to have indoor seating, the ‘Theatre of Craft’ was organised by The Pollen Estate and Alpha Kilo to bring together crafts people from the world of bespoke tailoring. We were delighted to be involved in the creative space where we could display some of our wares along with the likes of fabric merchants ‘Dugdale Bros and Co’, Dry cleaning and pressing extraordinaires ‘Savile Row Valet’ to name a few.

For our section we had live embroidery going on in the form of both hand and machine, here Victoria is demonstraing a hand embroidery kit from our sister company ‘London Embroidery School’ whilst the machine is running off a sample for interiors.

We also had a little display of our London Embroidery School kits amongst some of our favourite bespoke embroidery samples like these velvet pieces.

And of course we had a gold rail, because if you have the choice to have a gold rail or not to have a gold rail… you have the gold rail right?! You can also just see some of the beautiful silk hankies by Millie Bridget Henry and Ready to wear garments from Cad and the Dandy.

Always wonderful to be a part of such a creative community, especially in such an inspiring and historic area of London. If you would like to get us in for your own instore personalisation event, we are now taking bookings for the festive season 2021 so get in touch info@embroidery.london

Or if you want to do something a little more low key, why not try one of our London Embroidery School online classes and kits for yourself. Techniques and levels to suit you whatever stage you are at of your stitching journey.

Hawthorne & Heaney on The Marketplace

December 28, 2020 by Natasha Searls-Punter

Hawthorne & Heaney Personalisation booth in action

2020 has been a wierd year, for the past few years we have got into a rhythm that by the time about October comes, we will be doing a lot of monogramming and personalisation events. However this year, that didnt happen.

Kirk Original Glasses against a backdrop of Millie Bridget Henry Hankies and Tyler & Tyler Accessories

We could not just sit idly by though and not have an event, so we created one for ourselves. Along with a whole host of fabulous creators, we joined togather in the Service on Savile Row to create The Marketplace.

The Workers club gloves, Back Yard Gym Cold Brew and Coffee Beans from the Fresh Coffee Company, Wool Scarf from Dugdale Bros. and Co, Handkerchief by Millie Bridget Henry in a Hawthorne & Heaney Personalised Bag

Cad and the Dandy, Baron bags, Dugdale Bros and Co.,the Fresh Coffee Company, Kirk Originals, The Workers Club, Tyler & Tyler, Department Two, Kibble Watches, Tsai x Tsai, Millie Bridget Henry, Gotrich & Co. , Gownsmith, Colhays and Hawthorne & Heaney created a bespoke and specialist style items one stop shop. Curated to bring together hankerchieves, small batch roasted coffee beans, dressing gowns, glasses frames and personalised bags to name but a few, the Marketplace was a treasure trove of beautiful, unusual, crafted gifts.

Cad & the Dandy jackets, Millie Bridget Henry Hankies, Kirk Original Glasses

Sadly with the rerestricting of London going into tier 4, the marketplace is now closedbut we had great (safe) fun whilst we could- which feels like the whole of 2020 summed up dont you think?

Coffee Beans from the Fresh Coffee Company, Wool Scarf from Dugdale Bros. and Co, Handkerchief by Millie Bridget Henry in a Hawthorne & Heaney Personalised Bag

So if you’re think about next year and want to hold an event, get in touch, we’d love to hear from you and are raring to get out there (socially distanced of course)

Hawthorne & Heaney for Dior Perfumes

January 16, 2020 by Natasha Searls-Punter

2019 was a very busy Christmas period for us, because along with all the Ugg events we were doing, amongst other brands, we also did a series of event for Dior Perfumes.

During this machine embroidery event, we were offering personalisation of the gift bags that came with the perfume purchase. Guest could choose from 3 designs or lettering onto their bags.

The bees proved to be particulally popular as you can see!

All in gold, of course to match the stunning stands we were house in.

If you have an event in mind that you would like to get us involved with, drop us an email to info@embroidery.london to discuss what we can do for you.

Hawthorne & Heaney at Anine Bing

April 15, 2019 by Natasha Searls-Punter

Hawthorne and Heaney have been out and about with our stitching kits this weekend past as we were based at Harvey Nichols for Skandi chic brand, Anine Bing.

All set up in store for stitching

Perusing the embroidery options

Script style stitching onto camo jacket

Block style stitching onto sweatshirt

Script style stitching onto shirt

Large Script style stitching onto sweatshirt for Louise Redknapp

The lovely store ladies modelling their personalised camo jackets

A little lightening bolt detail for the back

Super cute chain stitched S onto knitted jumper

Block style name onto the back of a sweatshirt

Block style Intials onto shirt collar

After what you can see was a very busy and sucessful hand event, we can’t wait for our next one. If you would like to be our next event, get in touch!